Ava Tunnicliffe
Born in London and raised in New York City, Ava Tunnicliffe has 12 years of experience working in both music and media. She graduated from Barnard College in 2016 with a BA in English. Her professional career began with internships at major publications like Teen Vogue, Marie Claire UK and Cosmo UK, and as a freelance writer at Refinery29 and NYLON. With a niche interest in the intersection of music and fashion, she decided to delve further into the world of music and took a PR internship at Republic Records.
She continued to move up the ranks at Republic Records and in 2016 she became a full-time coordinator in the marketing department. During her time there, she worked on marketing initiatives and managed social media for artists like Drake, Post Malone, Noah Kahan, Greta Van Fleet, The Weeknd, and Ariana Grande.
Using her wealth of media and music knowledge, Ava started consulting musicians on the side, helping them with social media, marketing, and press. Quickly gaining traction and demand, she decided to risk it all and quit her record label job to start Tallulah PR in in late 2017.
Since founding Tallulah PR, Ava has helped launch the careers of artists like FINNEAS, Anna Shoemaker, ROSIE, Sizzy Rocket, and Fly By Midnight, and handled PR efforts for bloghouse legend Uffie’s return to music. With a passion for working with clients in all phases of their careers, as well as a knack for designing campaigns that think outside the box of traditional PR, Tallulah PR has quickly become as one of the industry’s leading publicity agencies.
Follow Ava on Instagram & Twitter
Contact: ava@tallulahprmgmt.com
Lucy Niederman
PR Intern - Spring 2024
Currently in her final semester at Pace University in NYC, Lucy is earning her BA in Communications and Media Studies, with dual concentrations in Arts and Entertainment Management and Digital Journalism. Lucy is passionate about music and fan engagement, and she’s excited to bring her wealth of experience and enthusiasm to Tallulah PR.
With a childhood filled with diverse live music experiences, from the Jonas Brothers to The Rolling Stones, Lucy's love for the industry runs deep. Her journey as a music and entertainment writer at The Knockturnal exposed her to a global network of music publicists. She collaborated with them and crafted media coverage for artists like Omar Apollo, Big Time Rush, Will Linley, and more. These experiences fueled her ambition to pursue a career in music publicity.
Thrilled to contribute her skills at Tallulah, Lucy is eager to leverage her knowledge to develop impactful PR strategies for artists. Beyond music, Lucy is an avid reader and traveler who has cherished exploring NYC during her undergraduate years. In her role at Tallulah, she looks forward to diving into exciting projects for artists and fully immersing herself in the dynamic music industry
Contact: lucy@tallulahprmgmt.com